Online Master's in Business Analytics

Being able to handle large amounts of data, analyze them, and use your analysis to make sound decisions is becoming an increasingly essential skill in the workforce. As technology advances, so does the amount of data. As data increases, so does the need for experts who can analyze that data and inform their company which direction to go in order to achieve the highest levels of success.

According to the U.S. Bureau of Labor Statistics (BLS), business analytics careers are among the fastest-growing jobs in business and finance. The Bureau projects that the demand for market and operations research analysts will grow 19 percent and 23 percent from 2021 to 2031, respectively. Despite the growing demand, the United States faces a shortage of 140,000 to 190,000 individuals with advanced business analytic skills and 1.5 million managers and analysts with the know-how to use the analysis to make effective and informed decisions (McKinsey Global Institute report, n.d.). Essentially, anyone who possesses this knowledge is in high demand in many industries around the nation, and that demand is only growing.

Cumberlands business analytics degrees combines core business courses with technical skills in programming and working with large data sets in a business environment. Students take courses in business, finance, and marketing, but coursework may also include technical classes in computer programming, data analysis, and statistics.

Business analytics graduates have the skills necessary to expand their careers in this growing business field using their technical abilities. Many industries need professionals who can analyze and interpret large sets of data and assist in decision making processes as it relates to growth of the business. Business analytics graduates may find employment within a wide range of industries including healthcare, advertising, journalism, finance, banking, and travel.