Fitness & Sport Management

If you’re interested in the business of helping others improve and maintain their health and fitness or if you enjoy sports, you may want to consider a Bachelor of Science degree with a major in fitness and sport management.

At Cumberlands, you will study with caring, experienced faculty members who can help you tailor a program of study unique to your interests. As you build a strong academic foundation, you will learn a variety of skills necessary to helping individuals live healthier lives, including the use of technology and communication skills.

Upon successful completion of the course work, you will be eligible to take a national certification examination from organizations such as: the American College of Sports Medicine (ACSM), the American Council on Exercise (ACE), the National Council of Strength and Fitness (NCSF), or the National Strength and Conditioning Association (NSCA).


This interdisciplinary program seeks to prepare students for a fitness management career in such fields as: sports marketing and promotion, corporate fitness; fitness management, or health club management. You will be well-equipped, whether you choose to teach, continue in graduate school or begin your career in the multi-billion dollar fitness and sports industry.

What Can I Do With This Degree?

At the University of the Cumberlands, the Fitness and Sport Management major is interdisciplinary that emphasizes the liberal arts approach to education and career preparation. This degree seeks to prepare students for career opportunities in areas such as:

  • Health and Wellness
  • Corporate Fitness
  • Sports and Athletic Administration
  • Community Recreation
  • Personal Training
  • Sports Marketing and Promotion
  • Health Club Management
  • Community Program Directors-YMCA, Boys and Girls Clubs
  • Sports Information Director
  • College Intramural Director
  • Sport Facilities Management
  • Hospital-Based Fitness Centers
  • Fitness Manager
  • Fitness Program Coordinator
  • Fitness Equipment Sales

*** Certification or additional education is needed for some careers